READ THE FOLLOWING PASSAGE AND MARK THE LETTER A, B, C OR D ON YOUR ANSWER SHEET TO INDICATE THE CORRECT ANSWER TO EACH OF THE FOLLOWING QUESTIONS

     

The carbonated soft drink (CSD) market is dominated by three players: Coca Cola Company, PepsiCo, & Keurig Dr Pepper. Each company markets a large number of brands, with Coca Cola Company having the larger market share.

Bạn đang xem: Read the following passage and mark the letter a, b, c or d on your answer sheet to indicate the correct answer to each of the following questions

This is reflected in drink sales with Coca-cola Classic continuing khổng lồ outsell Pepsi.

The following 5 soft drinks have been the most popular since 2014:


*

Coca Cola Classic is the world's most popular caffeinated soft drink và it is made by the Coca Cola Company,…
*

Pepsi is found in most places around the world và is the preferred cola of choice for many people. It…
*

Diet Coke is the most popular low-calorie soda worldwide. In different markets it is more popular than rival cola Diet…
*

Dr Pepper is a popular soft drink made with 23 flavors to lớn a secret recipe, the oldest major brand in…
*

Mountain Dew is a popular citrus-flavored carbonated drink - stylized as Mtn Dew, & manufactured by PepsiCo. What surprises many…

The overall Carbonated Soft Drink market has been in decline for years (and continues khổng lồ decline into 2021). While sales in dollars have held up, volumes keep dropping as consumers look khổng lồ functional beverages, and low-calorie alternatives.

Most Soft Drinks Are Caffeinated

Only two of the drinks in the đứng đầu 10 are caffeine-free (Sprite và Fanta). While caffeine levels are modest, some of the diet drinks have more caffeine than expected.


Energy drinks are a different category & market. See the top-selling energy drink brands here.

Who Owns Each Brand or Soft Drink?

The beverage industry is bewilderingly complex. Globally the entire carbonated beverage market form size is valued at USD 406 Billion.

Different companies market a multitude of brands, và even have licensing agreements to supply other brands in different markets.

Xem thêm: Hoa Màu Tím Dáng Thẳng Ngay Tên Như Tiếng Nổ Buồn Thay Ơi Người Là Hoa Gì

However the big players look lượt thích this:

Coca Cola Company


The company offers more than 500 brands in more than 200 countries.

Coca-colaSpriteFantaPoweradeAlso Minute Maid, Glaceau, Barq’s, Fresca, Appletiser, và many more.

PepsiCo

PepsiCo has a number of food brands (Frito-Lay: Doritos, Fritos) as well as a large number of drink brands. Some are surprising (for example, Sodastream belongs to lớn PepsiCo. Rockstar energy drinks were acquired by PepsiCo in 2020).

As already stated – the industry is confusing: PepsiCo has the rights to 7 Up outside North America, but it’s Keurig Dr Pepper who sell 7 Up inside the USA !

PepsiMountain Dew7 Up (outside US)GatoradeAlso Starbucks RTDs, Lipton, Soda Stream

Keurig Dr Pepper

What was Cadbury Schweppes, then became Dr Pepper Snapple Group. Which was then acquired by Keurig Green Mountain… which became Keurig Dr Pepper.

Dr Pepper7 Up (inside US)Sunkist, Sun Drop, Schweppes, A&W, RC Cola.

Xem thêm: Hãy Chỉ Ra Nguyên Nhân Cái Chết Của Lão Hạc Trong Truyện Ngắn Lão Hạc

Top Beverage Brands in the World in 2021

These brands are ordered by estimated brand value, & give a good indication of soft drink popularity. Chú ý that beverage companies may own many different brands, which can even vary between regions.